CHROMADEK FLATBED PRINTING | CORREX BOARD PRINTING
The quality of your company signage reflects how much, or little, you value your business; you truly get what you pay for.
THE IMPORTANCE OF YOUR COMPANY SIGNAGE
Your company signage creates the first impression to your potential customers even before any initial engagement is made. As with other customer touch points such as business cards, letterheads, and other corporate collaterals, your company signage has to succinctly communicate not only what you do, but also the values your business brings to your clients.
Being at the forefront of your business, creating a quality company signage that relates to your customers can potentially yield significant long-term benefits and hence, choosing the right signage company to produce it is critical. A company signage is one of the more cost-effective forms of advertising, as once it is done, there are minimal to no recurring costs and it is permanently visible.
In saying this though, not all signs are created equal. On one hand, there are signages that are visually-pleasing and well-fabricated, while on the other, there are relatively new signages that look like they’re falling apart. You really do get what you pay for. Many base their decisions purely on costs alone, but cost is just one factor to consider. The good news is, it doesn’t require a significant investment to produce a quality signage for your business.
WHAT YOU SHOULD CONSIDER
Advancements in technology have enabled company signages to be produced in a variety of materials, examples include wood, acrylic, glass, polycarbonate, steel, aluminium, stainless steel, or a combination of these. As most company signages are within a housed / office environment, you’ll have more options and flexibility in the choice of materials used as compared to outdoor signage.
As with all other marketing considerations, your brand name and logo must be present in your signage so that they’re inline and consistent with the rest of your marketing collateral. While some some company signages are basic, clear to read, and use only a limited colour spectrum, that doesn’t necessarily apply to your business, as you may have different sets of objectives, budget, and limitations.
Some issues for considerations:
- What type of signage do you want?
- How big do you want it to be?
- Where will it be placed? On the wall, hanging from the ceiling, against a curved structure etc?
- Do you require lighting? If so, do you have space for the wiring/cables to go through?
- What is your allocated budget?
FABRICATED 3D SIGNAGE, ILLUMINATED SIGNAGE
Look around you, and see if you can spot the use of 3D letterings as signs and signages, with some truly unique ones found in some within the arty/hipster joints around Haji Lane, Holland Village, Katong, the Dempsey area, as well as on top of buildings and skyscrapers.
CHOICE OF MATERIALS
3D signages, letterings, and signs can be constructed from one or a mix of the following materials:
- Stainless Steel
- Aluminium / Anodised Aluminium
WHAT YOU SHOULD CONSIDER
When it comes to choosing what type of 3D letterings as signage depends on your objective, the intended size, location and most importantly, budget. We’ve experienced several occasions where the fabrication of 3D signs and letterings were either not budgeted for, or the budget was insufficient, and clients have to revert to print, or normal, flat signs.
The choice of materials used depends primarily on the size – for smaller 3D signs, acrylic will normally be sufficient but for larger ones, metals or a combination of materials will have to be used. For thinner 3D letterings, they can be cut directly from existing materials but for signs that require thicker depth, they’ll have to be cut separately and then joined together to produce the required thickness. This will of course require more time to fabricate and craft, but the end result is almost always amazing.
Some retail malls and shopping centres dictate that all stores must have 3D letterings and signs to comply with the lease requirements, so do check with your estate management before making a decision. For companies with intricate logo details such as extremely fine lines, the use of 3D signs may have to be restricted to just the outer outline to avoid damaging or breaking the material used.
LIGHT THEM UP
To bring maximum impact and increased visibility, consider Illuminating the 3D letterings and signage to elevate your business image to the next level. Lighting effects can be done via back-lit, front-lit, side-lit, or a combination of these lightboxes, and are normally powered either by fluorescent tubes or LEDs these days. Neon signage – a popular choice a few decades ago – are now used sparingly due to the emergence of more energy saving alternatives.
3D lettering signage is a premium form of display signage, and is a fantastic way to express your image and make your business stand out from the rest. Coupled with stunning lighting effects, it certainly costs more, but is well worth the initial investment. Signage Masters has created numerous 3D signages and signboards for our clients that meet the objectives of quality, cost, and impact. Check out our portfolio for some of the works we’ve done in this area. So if you have requirements for 3D signage, contact us today!
Flatbed digital printers use ink made of acrylic monomers that are then exposed to strong UV-Light to cure. This process allows for the printing on a wide variety of surfaces such as wood, metal carpet and even glass. The adjustable printing bed makes it possible to on surfaces ranging in thickness from a sheet of paper up to 60mm.Typically used for commercial applications (retails ans event signage), flatbed printing is often a substitute for screen printing. Since no printing plates or silkscreens must be produced, digital printing technology allows shorter runs of sigsn produced economically.
- Carpet / Flooring
UV PRINTED CHROMADEK
1800mm x 930mm R1350
2450mm x 1225mm R1850
30000mm x 1225mm R2450
Typical flatbed printing applications include;
- Signs and poster boards.
- Point-of-purchase displays.
- Exhibition graphics/signs.
- Backlit panels.
- Interior decor.
- Packaging prototypes.
- Specialty and industrial applications.
Application versatility offers a wider variety of media choices.
The capability to print on media and substrates up to 50mm thick. a 3200mm x 1600mm bed size, allows for a diverse range of printing options. UV inks are durable in both indoor and outdoor conditions.
Our UV printing offers a high level of abrasion resistance.